Thoughts & Articles

Mar
26
I Have a Massive Problem with the SEO Industry

I Have a Massive Problem with the SEO Industry

I have a big problem with the SEO industry. Two, actually. SEO Isn't Magic #1 is that big marketing names
1 min read
Mar
03
On Confidence

On Confidence

There's a fine line  between confident and cocky, right? I believe that there is. Here's what I've learned from examples
3 min read
Mar
02
TikTok logo on black background

What Brands Need to Learn From TikTok to Increase Profits

Everyone loves to hate TikTok. While I'm not (yet) a famous TikTok-er, I've been in the marketing game for a
3 min read
Feb
28
How To Marry Your Digital Retailing Efforts To Real Life Car Sales

How To Marry Your Digital Retailing Efforts To Real Life Car Sales

Moving into 2022, one of the expectations [https://www.flexdealer.com/blog/2022/01/07/22-digital-automotive-predictions-for-2022-and-how-to-leverage-them] I have as a
4 min read
Feb
24
Why Dealerships Should Market like SaaS Companies

Why Dealerships Should Market like SaaS Companies

Why should dealerships need to behave, and market, more like SaaS companies? I have some insights! ‍ Understanding the Full Picture
4 min read
Feb
10
75-year-old-lady standing looking into marketer's camera

The Story Of A 75-Year-Old Buying A New SUV: Part I

Like any great automotive marketer, I pelt everyone I know with 101 questions about their purchase experience when I see
7 min read
Jan
24
Thoughts on Multiple GMB Listings for Different Departments

Thoughts on Multiple GMB Listings for Different Departments

Like most things in the SEO and digital marketing world, the use of GMB (Google My Business) and how to
4 min read